Armstrong Gardens was interested in targeting a younger gardening demographic so they came to OC Creative Media to launch a video campaign that could do just that. We researched what young gardeners were most interested in and that was education – the consumer needed to be confident they would succeed before they purchased gardening products. Using Googles keyword tool we found the most searched gardening topics and then created those exact how-to videos. Youtube is now the 2nd largest search engine behind Google so assuring that Armstrong Gardens has a solid Video SEO plan is key, and that is exactly what this content does for them.
Armstrong Garden Centers strives to better our environment through sound business practices that focus on customers, associates and our planet. Armstrong has a rich history of providing products that are safe and responsible, and we will continue this commitment.